Monday, May 28, 2018

Blog 2 - Doctors Without Borders (MSF) - Vannessa Sutter-Smith


Medecins Sans Frontiers/ Doctors Without Borders (MSF) has several corporate partnerships with large, well-known organizations. One of MSF’s considerable partnerships to note is with Google.org.

The following referenced photograph denotes the corporate sponsorship relationship between the MSF and Google.org. Click on the image to visit the partnership page.


The partnership between Google and MSF is mutually beneficial because the Google organization is considered to be a dedicated supporter for helping others around the world. Google is always striving to connect people around the world, to provide them with answers and to help others. A strategic partnership with the MSF organization allows Google to continue doing just that.

The MSF organization is also dedicated to connecting people by providing doctors in countries where they may have not been previously accessible and by providing emergency medical assistance. As stated on the MSF’s website they are always aiming to provide significant help to those in need, “We are Doctors Without Borders/Médecins Sans Frontières (MSF). We help people worldwide where the need is greatest, delivering emergency medical aid to people affected by conflict, epidemics, disasters, or exclusion from health care.”

Google also wants to assist the MSF to be able to evolve productively through the use of technology, as stated on Google.org, “Since 2005, Google.org has worked to extend the reach of non-profit innovators and connect them with a unique blend of support that includes funding, tools, and volunteers from around Google. Though each non-profit’s project poses a fresh challenge, we ask the same question every time: “How can we bring the best of Google to power their work and accelerate their progress?” Moreover, because the work conducted by this amazing organization is significantly philanthropic and monumentally beneficial to all involved – it is a gratifying gesture to be able to place the MSF logo in association with the Google organization.

The Google organization strives to bring further awareness to the MSF’s causes by being a corporate sponsor. As the Google organization has a significant and recognizable reputation – this also supports the MSF by providing Google searchability which connects to the organization’s website, causes, general updates and a plethora of additional significant information. In addition, Google provides “free products and services designed to serve the unique needs of non-profits and amplify their impact.”  Supporting organizations such as the MSF also contributes to Google’s dedication to support marginalized and vulnerable populations across the world. As stated on Google.org’s website. “We look for non-profit innovators who understand the needs of marginalized and vulnerable populations in their own communities– and around the world. These innovators create new and unexpected solutions to address inequities.”

From a philanthropic and humanitarian perspective - both the Google organization and MSF are mutually benefiting from this corporate sponsorship opportunity. Google is able to contribute to a cause they strongly believe in -  helping others, and the MSF is provided with further advanced opportunities; including access to innovate technology to aid the organization in continuing to pursue the grand mission of the MSF – helping others.

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